Annual corporate gatherings are great places to catch up with friends and coworkers in real life. These events are also fantastic places to capture user stories that our clients can leverage in marketing and communications campaigns.
Our friends at Snowflake, a cloud computing-based data company, hosted thousands of users from around the globe at their annual summit in Las Vegas, Nevada. The company’s team selected a handful of clients who would discuss how the two companies came together to solve customer challenges.
Atomic and Snowflake producers gathered and prepared interviewees before they joined the camera crew in a private conference room set up for these conversations.
We leveraged three static cameras and a handheld to bring these interviews to life and added motion graphics to highlight the points the speaker made during their interview.