Profit Velocity Solutions, a start-up in 2011, needed a video to show at trade shows. Because VO is useless on loud convention floors, the video needed to be fully animated with infographics. Atomic’s solution was to produce a fairly long animated video with graphics that stayed on screen long enough for a viewer to read. We used both 2D and 3D elements to make the video engaging for the person who stopped to read or was walking by the booth. Infographic videos are widely used today, but this one remains an often referenced example that showcases a variety of 2D and 3D visual elements.
"The Profit Velocity Solution" animated video was shown at trade shows and featured a complete set of motion graphics.